More than just a fashion capital, Seoul is a lively city filled with activities ranging from heritage tours to mouth-watering Korean cuisine and obviously, shopping! With endless amount of things but only limited time, how can you plan an itinerary that allows you to fully indulge in the Korean culture? If you're still brooding over your overpacked itinerary, forget everything else! These are the 20 things you must do on your first trip to Seoul.
1. Explore traditional Bukchon Hanok Village
|Bukchon Hanok Village|
One of Seoul's most photogenic spot, Bukchon Hanok Village is located between Gyeongbokgung Palace and Changdeokgung Palace. Don't be surprised to spot people still living in these traditional Korean housings date back to the Korean kingdom. At its peak, you can even catch a glimpse the integration of traditional Korean houses and modern architectural - a peculiar sight not to be missed!
How to get there: Seoul Subway Line 3, Anguk Station, Exit 2
Tip: Get a map at the Visitor's Centre
2. Shop in Myeong-dong's drug stores
Addicted to buying masks? Can't keep your fingers off 3CE make up products? Beauty lovers, you absolutely cannot miss this heaven on earth! Myeong-dong houses brands popular amongst Singaporeans like Innisfree, Balina Co and Etude House. Skin care or make up products, you can be sure you'll find whatever you're looking for in this shopping street!
Don't be overwhelmed by the endless promotions (typically one-for-one price deals) available. Myeong-dong is probably the only place in Seoul you can expect to find the best price in the first shop you enter. Approach the friendly shopkeepers for advice if needed; they are well-versed in several languages like English, Chinese and Japanese.
Who knows, they might throw in more freebies for you after striking up a conversation! Yes, FREE! Unleash your kiasu Singaporeans roots at this point because some shopkeepers will give you freebies and samples only when asked.
How to get there: Seoul Subway Line 4, Myeongdong Station, Exit 5, 6, 7 or 8
Tip: The money changer is pretty reasonable here so don't worry if you run out of Korean won while shopping.
3. Watch Gyeongbokgung Palace's guard changing ceremony
|Guard Changing Ceremony at Gyeongbokgung|
If Gyeongbokgung Palace is part of your itinerary, look out for their guard changing ceremony.
How to get there: Seoul Subway Line 3, Gyeongbokgung Station, Exit 5 or Seoul Subway Line 5, Gwanghwamun Station, Exit 2
Tip: The below timings are valid for 2016 only.
Sumunjang (Royal Guard) Changing Ceremony
Twice per day (10am, 2pm)
Gwanghwamun Gate Guard-on-Duty Performance
Twice per day (11am, 1pm)
Sumungun (Gatekeeper) Military Training (outside Hyeopsaengmun Gate)
Twice per day (9:30am, 1:30pm)
4. Wear gatekeepers clothes outside Gyeongbokgung Place for photos
|Tourist in gatekeepers clothes outside Gyeongbokgung|
After watching the guard changing ceremony, head to the right side of the 'hanbok experience zone' to try on some gatekeepers clothes for free! Yes, completely free!
Tip: Register for the experience immediately after the guard changing ceremony to skip the long queues
5. Buy snacks from Lotte Mart
|Cashier at Lotte Mart|
Everything you can find in South Korea is right here in Lotte Mart! Expect to find an assortment of goods like cookies, candies, food etc. readily available. Located conveniently at Seoul Station, the huge supermarket even has a few beauty stores within for you to do any last minute beauty hauls.
Tip: They provide cartons for crazy shoppers so buy whatever you want there!
6. Take a cable car ride to Namsan
|Enroute to Namsan via cable car|
How can you say you've been to Seoul if you don't visit Namsan?! There are three routes with varying level of difficulties to this ridiculously photogenic place - the toughest being a strenuous hike up the steep slopes followed by taking a relaxing walk via an alternative route and lastly, taking a cable car up the mountain. If you want to look good for your ootd(s)... The choice is clear!
7. Binge on sumptuous street snacks
|Street food stand|
You'll never starve to death in South Korea. Firstly, they have more 24/7 stores than we do in Singapore. Additionally, most of their street vendors are opened till the middle of the night. Don't underestimate those flaming red or midnight black tidbits because they may just be the best supper you treat yourself to this holiday! Enjoy a bowl of warm rich soup along with some tteokbokki (spicy stir-fried rice cakes) and gimbap (seaweed rice rolls) in the chilly winter to complete your Korean street feast experience.
8. Take hipster shots with Common Ground's iconic blue cargo containers
|World's largest cargo container shopping mall, Common Ground|
Both locals and tourists alike flocked to this mall immediately after its opening in April 2015. Dubbed as the world's largest cargo container shopping mall, Common Ground caters to shopaholics with several trendy fashion brands and its cafes provide respite for those tired after a long day of shopping. Psst, leave your boyfriend in one of their cafes if he complains about shopping. Before you leave, remember to take an ootd at their picturesque cargo containers!
9. Underground shopping
|Underground shopping malls in Seoul|
Still feeling the need to shop after combing through Dongdaemun? Or is the rain dampening your spirits? Fear not, nothing can stop us shopaholics! There are several underground malls you can visit, rain or shine. The better known ones are Goto Mall, Yeongdeungpo Underground Mall, Gangnam Terminal Underground Shopping Center, Jamsil Underground Shopping Center and COEX Mall. Go ahead, shop till you drop!
10. Buy traditional art and souvenirs at Insadong
|Shop selling bizarre masks in Insadong|
Wide the wide array of bizarre masks hanging at shopfronts in Insadong, it's hard to not stop in your tracks to get a second look at this fascinating street. If you have deep passion for traditional art pieces and crafts, wander through Insadong and you may find yourself walking away with a unique gift.
11. Korean spicy noodle challenge
|Korean cup noodles (Flickr/ Matt_Weibo)|
Other than fried chicken and a bottle of good ol' Korean beer, the next essential is a bowl of Korean spicy noodle. How can you miss out THE authentic Korean spicy noodle experience! Forget your favourite Laksa stall in Singapore, the spicy noodles in Seoul are guaranteed to leave you tearing and your lips red and swollen but the spiciness goes soooooo well with your fragrant noodles that you won't be able to stop.
12. Shop near Ewha Womans University
|Street with shops near Ewha Womans University|
Ladies, this one's for you! Due to its proximity to Ewha Womans University, this street is meant to be a paradise for women. Filled with innumerable amount of shops to cater to different personalities, there's lost of shopping to be done here in fashion labels, shoe shops, drugstores and even standalone stores. Feeling jaded from all the shopping? Head to one of the many specialty cafes there to rest your tired legs!
13. Savour Korean ginseng chicken soup at Tosokchon
|Famed Korean Ginseng Chicken Soup at Tosokchon (Flickr/ lohasteru)|
No matter how ridiculously long the queue is, the Korean ginseng chicken soup is a classic must-try when you're in Korea! A sip of the delicious chicken soup will warm your soul and you'll realise that the wait is so worth it.
14. Visit Dongdaemun Design Plaza
|Dongdaemun Design Plaza|
Regarded as one of the newer popular attractions amongst tourists, you'll grow to appreciate the exhibitions and occasional cultural events on display at Dongdaemun Design Plaza even if you're not a designer.
15. Watch SM Town's K-idols performances
|SM Town Roadshow Banner|
Fans of K-pop can't miss this! Managing prominent groups like EXO, SNSD and SHINee, SM Entertainment is South Korea's largest entertainment company. Take a tour around SM Town to better understand your favourite K-idol's daily routine. Better yet, experience the daily life of a trainee with SM Town's studio experience tour!
16. Rest your feet in Cheonggyecheon Stream
Roaming downtown may wear your feet out, especially with the steep slopes in Seoul, but don't fret! Head to Cheonggyecheon Stream, where you'll catch parents playing with their children and couples taking a walk along rows of neon lights. With the gentle stream flowing, it's the perfect place to unwind and people-watch. When you're ready to get up and go again, there are numerous art galleries, museums etc. nearby, making it a prime location for a cultural journey.
17. Eat traditional Korean snacks in Namdaemun Market
|Namdaemum Market near Myeongdong|
Just a short distance away from Myeongdong, Namdaemun is a large traditional market with its own charm. Not only are the things cheaper, you can bargain with shopkeepers should you buy in bulk! Namdaemun Market is the secret to buying, or even cooking, an authentic Korean meal.
18. Idle in a lovely cafe
|Ice Cream Waffles in a Cafe in Seoul|
Notice how there are more cafes than convenience stores in South Korea? A huge contributing factor is that South Koreans love their coffee - walk into any cafe, order a cup of cappuccino for yourself and it almost never goes wrong! The welcoming atmosphere makes it an ideal place to hang out with your best buddies on a lazy afternoon.
19. Andong stewed chicken (Highly recommended!)
|Andong Stewed Chicken (Flickr/ lohasteru)|
Ingredients to the mouth-watering stewed chicken? Aromatic condiments, a mixture of potatoes, carrots and onions, and top it off with Korean stir-fried noodles. Of course, this is just one of the many food you HAVE TO try in South Korea - other tasty food includes snow soup, Korean barbecue, noodles, fried rice cakes and the list goes on.
20. Midnight stroll along Dongdaemun Market
|Dongdaemun Market at midnight|
The rising prices caused by inflation don't stop tourists from flocking to Dongdaemun Market - for a good reason too! Dongdaemun Market is practically a ghost town in the morning but when the sun sets, the hustle and bustle of Seoul's city life consumes this street.
Other than the 20 places we mention, there are loads of other attractions for you to explore in Seoul. You'll run out of time but not places to visit in this buzzing city.
Shoppaholics, Seoul is the perfect place for you!
>> 10 Must Go Shopping Spots in Korea
>> 7 Beauty Products Under $30 You MUST Buy in Korea (2016 Edition)
>> Relive your favourite Descendants of the Sun moments
For more things to do in Seoul:
>> Seoul Myeongdong Nanta Theater Show
>> Everland - South Korea's Largest Theme Park
>> Lotte World
>> Korea Private Guided Tour
Article originally from Tripzilla.